Case Study: Publishing Company
This publishing company was presented to us because they were losing money.
Lots of money.
This client had several ecommerce websites that were not performing
well. Frequently, the websites would crash for an unexplained
reason. In order to keep the websites running in a somewhat smooth fashion, they
had to periodically restart them. In order to do this, they had to bring the sites
down for several minutes at a time. Between the sporadic crashes and the
unfortunate scheduled downtimes, the company was losing revenue.
To make matters worse, every time more technical staff was required to
fix the websites, they were taken away from other projects that would have brought
additional revenue into the company.
The P Hardy Technologies Solution:
We reviewed their environment, including the extensive code responsible for running
each of the websites, and concluded that the code needed to be changed. We replaced several
sections of the website software with code that not only stabilized the sites, but
also allowed the client to double the number of ecommerce sites they could host simultaneously.
In addition to fixing the problem, we also created a solution that allowed the client
to track the success of their online marketing campaigns and the purchasing habits of
As a result of our efforts, not only was the company able to rededicate most of its staff
to new projects, but also significantly increased its customer base,
its ecommerce offerings, and the marketing department is now able to keep track of
promotional items, click-thru's, unique visitors, and their customer's habits. All of
this from a simple web browser interface. Our client was estatic.
If we can help this client, we can help you too!
For information on how we can help you, please contact us at the number above,
or use our online form.